Watch out for e-mail harvesting, or farming while choosing an e-mail service. Those free e-mail addresses can look good in the advertisements. Make sure theyre not actually 10 free SPAM portals. In all fairness, e-mails successes and failures depend more heavily upon your mail program and your browser than the server that simply processed them. You can check to see which kind of mail server(s) a company is offering, and if there are any other layers of security available such as Anti-Virus and Anti-SPAM. Make sure the service is applying SMTP-Auto secure mail protocol.
SouthernSites.net offers free e-mails with all of its web packages, as well as allowing for those e-mails to be forwarded to your current e-mail address. This provides an active mode of communication from customers through the website to the site owner, without installing additional e-mail software, or having to check a separate e-mail box for incoming messages.
Having those e-mail addresses configured with your new dot.com address also provides a great opportunity for you to distribute new business cards with the website address and e-mail address prominently displayed. Think for just a few more moments, and a flood of ideas develop through which to apply this new information in various marketing strategies. Everywhere your personal e-mail address used to go, can now be used as another inch of advertising space.
Talk to your web consultant about creating other custom e-mail addresses to satisfy customer needs, such as AboutMyOrder@MyWebsite.com, Optin@MyWebsite.com, etc.
About the Author
Chairman, Georgia New Business Association; Founder, Network for the Advancement of Local Artists;
http://SouthernSites.net
http://NALAnet.com
http://GeorgiaNewBusinessAssociation.com
